UX/UI Design
RydeFleet — Fleet Management Dashboard
Centralised dashboard for seamless rental operations
Client
Ryde
Role
UX Designer
Year
2020
Duration
70 days
Overview
A marketplace platform designed to connect individuals who need transportation services with car companies that offer them. I designed the dashboard interface for car rental companies to manage their operations — trip requests, fleet, and financials — on the Ryde platform.
How Ryde Works
Ryde connects passengers who need a ride with car rental companies that offer transportation services. The platform handles booking, dispatching, and payment — the dashboard is the operator's control centre.
Fig. 1 — How the Ryde platform works
RydeFleet Main Features
01
Homepage Overview
A centralised dashboard giving operators an at-a-glance view of active trips, pending requests, and key performance metrics.
02
Request Browsing
Filterable feed of incoming trip requests, allowing operators to accept, decline, or negotiate based on vehicle availability and pricing.
03
Trip Management
Unified view of ongoing, upcoming, and completed trips with driver assignment, status updates, and customer communication tools.
04
Fleet Monitoring
Real-time fleet status showing vehicle availability, maintenance schedules, and utilisation rates across the entire fleet.
Research
Conducted surveys with 17 respondents and interviews with 4 participants from limousine companies to understand real operational workflows and pain points. Three user personas were developed from research findings.
User Personas
Information Architecture
Developed information architecture and wireframes through iterative team collaboration, ensuring the navigation model matched real operator workflows.
Fig. 3 — Information architecture
Design
Designed low and high-fidelity prototypes across desktop and mobile. The final dashboard covers the full operational lifecycle for car rental companies.
Wireframes
Low-fidelity wireframes were validated with stakeholders before progressing to high-fidelity designs, ensuring layout and navigation matched operational needs.
Fig. 4 — Wireframe exploration
Delivering Design
Homepage
Homepage
Browse Feed
Feed Page
Trips
Trips — Ongoing
Fleet
Cars Directory
Earnings
Earning Overview
Outcome
The first version of the Ryde platform successfully laid the foundation for a user-friendly and functional application tailored to the needs of limousine companies, delivered across desktop and mobile in 70 days.